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This live webinar was originally held on the 21st of May 2025.

Shopping is so much more than a transaction, we need to be inspired, connected, have a warm experience and ultimately feel part of something bigger than us.

What can you do as a Charity Retailer to achieve this for all your customers?

In this 90 mins webinar Kat Maclennan will take you through practical and actionable points to consider when planning your retail space and customer journey.

We will cover…..

The Modernisation of Charity Retail

How charity retail has evolved, what have we learnt from main stream retail and vice versa.

Environments

Why a range of store concepts is important for customers and what to consider when implementing.

Gen Alpha – Boomers

How to make stores relevant to everyone, through visual merchandising, story telling and your store teams.

Being More Than a Charity Shop

The importance of serving your community and how you can support customers

Who is this webinar for?

  • Store Managers
  • Regional Managers
  • Heads of Retail
  • Marketing Managers

Webinar Details:

  • Tutor: Kat Maclennan
  • Duration: 90 minutes

Pic: Yorkshire Cancer Research, Hornbeam

Course Content

Introduction
Webinar Recording
Conclusion
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