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This webinar was held in September 2021 and the course is a video of that session. Christmas cards continue to be an important element to many charities’ fundraising income. Getting the right range and having a successful selling strategy – whether online, in store or via third parties is vital to make the best return. This live webinar will help you navigate through the whole process, from choosing a supplier to increasing sales and everything in between. Learning outcomes for the session:

  • Understanding the benefits of a Christmas card operation
  • Knowing where to find a supplier that suits your needs
  • Understanding the key elements of running a mail order operation, including promotion, selling platforms and fulfilment
  • Having an overview of best practice and what success looks like
  • Knowing the best way to make the most of selling through your shops

Webinar Details:

  • Webinar Length: 1.5 hours
  • Tutors: Vicki Burnett and Mark Adkin & Catherine Colombi of Elle Publishing
  • Cost: (For a recording of the session) £30 plus VAT per head